Digital Photography & Imaging / Week 12

9/12/2024 - 15/12/2024 (Week 12)
Daphne Lai Yu Cheng / 0366380
Digital Photography & Imaging / Bachelors of Design (Honours) in Creative Media / Taylor's University
Final Project / Self-Titled

Group 1

---

Week 12 (9/12/2024)

Lectures:

Week 12's lecture is postponed to Week 15.

---

Tutorial:

Week 12's tutorial is postponed to Week 15.

Instructions:

PROJECT 4: SELF-TITLED [30%]

Timeframe: WEEK 10 - WEEK 14
Duration: 15 second
Output: .MOV or .MP4 less than 20MB
Size: 1080 x 1920 px (I.G reel/ story size)

Idea Development: 5 marks (WEEK 10)
Design Direction: 5 marks (WEEK 11)

Execution and Post Production: 10 marks (WEEK 12)
Animation & Finishing: 10 marks (WEEK 13)

Submission: WEEK 14

Reference:
https://fauziyusoff.com/dpi/

https://jeslynlimsuharjadpi.blogspot.com/2022/07/final-project-cinemagraphs-self-tilted.html

---

Practical:

Due to Week 12's classes being postponed to Week 15, I focused on working the poster composition and artist statement to describe my poster design. For this week, we were to complete:

3) Execution and Post Production: Final Poster

3) Execution and Post Production: Final Poster

1. Import your Final Poster to After Effects.

2. Develop the composition techniques using Digital Photography & Graphic Design.

Figure 1.1 Final Poster (9/11/2024)

Figure 1.2 Final Poster (9/11/2024)

Title: Dreamscape

Artist Statement:

Dreamscape reflects my journey into a realm of imagination, curiosity and exploration. Combining surreal elements and vibrant colors, it symbolises the boundless nature of mind wanderlust. Through this composition, I hope to inspire wonder and encourage viewers to embrace the extraordinary possibilities of dreaming and imagining.

1) The figure (myself): Represents my neutral expression, symbolising me going about my day. To convey deeper emotions, I added gradients and colors associated with feelings, blue for sadness, orange for anger and pink for happiness to show the complexity within a seemingly neutral state.

2) Smaller photograph of myself (bottom left): Symbolises me walking on my journey.

3) Flowers: Representing an open mind blossoming with new ideas and perspectives, also reflect a sense of discovery and the beauty of exploring the unknown.

4) Building: Represents the starting point of exploration and the curiosity to reach greater heights.

5) Bubbles: Depicts the moments and transitions in my journey by capturing the idea of moving forward and navigating through the unknown, one step at a time.

6) Fishes: To symbolise curiosity and the desire to explore the wonders of the world, much like them swimming through the vast and mysterious sea. Their inclusion adds a dreamlike quality and enhances the theme of discovering the unknown.

7) Hearts: Represent the complex mix of emotions and imaginations I experienced.

Process

Figure 1.3 Composition Process (9/12/2024)

---

Reflection:

This week’s assignment was particularly challenging yet beneficial as I focused on improving my composition skills as it is a weakness of mine. The process of creating a balanced and effective composition pushed me to step out of my comfort zone. To overcome these challenges, I researched about graphic design works on Pinterest which provided valuable insights and inspiration.

Once the composition was finalised, I concentrated on selecting elements and images that aligned with and effectively conveyed my design concept. This process not only enhanced my understanding of visual storytelling but also deepened my appreciation for the meticulous planning involved in graphic design.

Overall, this experience has been both enriching. Despite the initial difficulties, I am pleased with the outcome and look forward to further improve my skills through similar projects in the future.